Do you consider yourself to be a “green consumer”? Even if you don’t have solar panels on your house, you might be surprised by how green you actually are relative to other American consumers, according to new data from Vivint Solar.
The 2018 Environmental Consumer Report polled 3,000 Americans to explore the perceived divide between consumers who view themselves as environmentally conscious (or “green”) as compared to those who identify as more conventional.
Most of us already have green habits, whether we credit ourselves with living a green lifestyle or not. More than 60 percent of respondents in this survey identified themselves as green – signaling a major shift in the general public’s awareness of the importance of being environmentally conscious as a consumer.
From the grocery store to the voting booth, the choices, habits, and preferences of consumers, green or otherwise, are remarkably similar. See for yourself:
While we often think adopting the “green” label requires a radical lifestyle transformation, it’s more about the subtle, everyday choices we make, like choosing to recycle and shop with reusable bags.
Interestingly, this report reveals that 59 percent of conventional consumers want to live a greener lifestyle, but cite cost as a roadblock, with 41 percent of conventional consumers saying that “going green” is too expensive. Fortunately, Vivint Solar offers a variety of solar plans that allow homeowners to embrace clean energy for zero money down, making it easier for consumers to save on their electric bills while reducing their impact on the environment.
Maybe Kermit the Frog had it wrong? Maybe it’s not so tough being green after all. A green consumer is not a long-haired hippie who only eats vegan and rides his/her bike to the farmers market on the weekend. It is quite possibly the person staring back at you in the mirror. If you are looking to go green and save on your electric bill, we make it easy to go solar.